Topics include:
  • Which retail cannabis products expected to be the most profitable within the next year.
  • An overview of franchising a cannabis business in Canada.
  • The characteristics a cannabis retail business needs for success in a competitive market.
  • How to educate and aid customers without giving illegal medical advice.
  • Competitive pricing between cannabis retail businesses and blackmarket businesses.
Some questions answered:
  • What differences and similarities should retailers be aware of concerning the service training providers, Smart Serve and CannSell?
  • What should a retail cannabis business consider when deciding to franchise?
  • What is needed to combat the rise of blackmarket cannabis retail?
  • Which qualities will separate the most successful cannabis retailers from the competition?
  • Considering the regulations against retailers giving a medical recommendation to their customers, how can employees assist customers trying to find which cannabis products are most suitable for their concern?

Chad Finkelstein

Dale & Lessmann LLP

Chad Finkelstein is a partner and registered trademark agent at Dale & Lessmann LLP, and founder and chair of the firm’s franchise practice group and cannabis practice group. He practices in the areas of corporate, franchise, intellectual property, cannabis and advertising law. He was selected as a winner of Lexpert’s Rising Stars award, recognizing Canada’s leading lawyers under 40 years old. He has been recognized by his peers as a ranked lawyer in such publications as Lexpert, Who’s Who Legal: Canada, Chambers Canada and The Best Lawyers in Canada. He contributes regular columns on cannabis, franchising and branding legal issues to the National Post and The Globe & Mail, and has been featured on CTV, CBC, BNN, CityTV, and CH News.

Daniel Katwaroo


Daniel is the Director of Retail Training at Lift&Co. He led the development of CannSell Standard, which certifies learners to work in a retail cannabis store in Ontario. Daniel has worked in the learning and development for 15 years and has worked in various industries such as automotive, real estate and wealth management. During his career, he has trained and developed hundreds of learners across the country and internationally. Daniel considers himself a life long learner and spends his downtime with his family and loves watching sports, travelling and fitness.

Dave Martyn


Dave Martyn is the President of Compass Cannabis Clinic and of its retail brand, Starbuds Canada. He draws upon personal experience in owning and operating multiple award winning franchise models, and he has a passion for driving opportunities that benefit both franchisees and investor partners. In addition to his own personal investment with other franchise models, Dave has also held executive roles in Business Development, Franchise Sales, and Leasing and Operations for franchises in western Canada for several years. Compass is also expanding its operations to Australia, which is inline with the organizations goal of further international expansion, and a division which Dave will also be heading as President.


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